FREQUENTLY
ASKED
BuiltByBehavior™ helps organizations turn strategy into action. We diagnose what's slowing you down, design smarter systems, and automate what drains your team's time - so growth actually sticks.
We deliver data-driven consumer growth systems across three phases: Building Behavior (behavioral diagnostics), Building Brand (brand architecture & positioning), and Building Bridges (execution, machine learning analytics, and affiliate marketing automation) — for DTC, SaaS, and Enterprise brands.
We deploy machine learning models to identify behavioral patterns, predict consumer actions, and surface growth opportunities before they become obvious. Paired with marketing automation systems, we eliminate manual bottlenecks and embed intelligent execution directly into your operations.
Our systems are built for DTC (direct-to-consumer), SaaS, and Enterprise brands. Whether you're optimizing acquisition funnels, improving retention, or scaling omnichannel operations, our behavioral frameworks and ML-powered tooling are designed to adapt to your growth stage and market.
Most agencies optimize for surface metrics. We engineer organizational DNA — systems, processes, and intelligence layers that make growth self-sustaining. By bridging empirical behavioral diagnostics with institutionalized, automation-driven growth operations, we build competitive advantages that compound over time.
Every engagement begins with a complimentary discovery consultation and behavioral diagnostic — a no-commitment session where we map your current growth architecture and identify the highest-leverage opportunities. Reach out via our Contact Page or email info@builtbybehavior.com to activate yours.
About the Founder
behind the science.
I am a perpetual student of human-centered design. Forgoing an offer to study law at the London School of Economics to study social computing at NYU (where I graduated as an Honors Scholar), I currently leverage 6+ years managing growth initiatives for global brands, startups, and founders. With a track record of successful collaborations with C-suite Strategy and Technology leaders, I've honed an evidence-backed process that empowers organizational leadership with world-class context, content, and systems to delight the people they serve. My experience includes launching an enterprise-grade SaaS product adopted by global brands like Alexander McQueen® and KIND®, and producing double-digit lifts in ROAS and conversion for growing ecommerce brands across the United States. My photography and writing practice @justjohaan demonstrates that editorial integrity and behavioral precision compound. A niche audience of 3,900+ followers generating 7–8K monthly views is proof that thoughtful content remains evergreen.
Ready to build something that lasts?
Write to us at info@builtbybehavior.com